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Business Software Alliance: Software Piracy Web banner series

See who did what
creative director
JACQUES COUGHLIN
designer
  • Jacques Coughlin
  • CHRIS ROOT
  • Jeff Talley
writer
JACQUES COUGHLIN

Campaign objective: To raise the public awareness of what constitutes software piracy and what it costs to American business.

See first and third banners.

See the original animated story boards: concept 1, concept 2, concept 3, and concept 4.