<a href=”http://adobe.com/go/getflashplayer”><img src=”http://www.adobe.com/images/shared/download_buttons/get_flash_player.gif” alt=”Get Adobe Flash player” /></a>

National Public Radio: Annual Report 2002

See who did what
creative director
Jacques Coughlin
designer
  • Jeeun Lee,
  • Jacques Coughlin
writer
  • Emily Littleton,
  • NPR Communications
photographer
NPR, various, stock
dimensions
  • Folded: 8.5"X8.5"
  • Flat: 17"X8.5"

Interwoven in the theme of personal connection between listeners and their favorite National Public Radio programs, NPR’s report is above all a development tool. Packaged in a corporate-style design, carefully chosen pull-out quotes and statistics highlight the consumer and political power of NPR’s audience, the impact NPR makes on its listeners’ daily lives, and implicitly, the business benefits of reaching NPR’s audience through corporate sponsorship.