I convert business goals into desired user engagement. As an information architect and user experience (UX) expert, I care about how your audience feels about your services, your product or your message. By enabling key users to experience meaningful and satisfying interactions with your web properties, I make it more likely that they will seek your services, endorse your brand or support your cause.
For your convenience, I have summarized my professional career below. You can download the detailed version of my resume by clicking the “full resume” link above.
AUG 2011 – Present, Information Architect & User Experience Manager,
Ketchum Digital, Washington DC
Information Architect and User Experience (UX) manager: Translate business requirements into user engagement solutions across computing devices; craft content sitemaps, taxonomy and user interface (UI) usability; define functional requirements and user flows; assess UX performance and analyze metrics; manage external UX resources.
JUL 2009 – AUG 2011, Interactive Communications Manager, Washington, DC
Independent consultant: Manage Interactive projects and convert business needs into desired user experience; plan and implement web development, including benchmarking, information architecture, wireframing, usability testing, content migration and creation, design and quality assurance; devise and execute integrated marketing communications plans across digital and traditional media.
SEP 2007 – JUL 2009, Creative Director, FD Public Affairs, Washington, DC
Director of in-house agency: Developed and implemented marketing communications programs for government, corporations and non-profits to achieve policy, business and advocacy objectives; managed projects and client relations; led business development activities, including proposal writing; administered budgets and operating procedures; evaluated performance and profitability; led and mentored team of four.
JAN 2000 – SEP 2007, Director, Creative Services, National Public Radio, Washington, DC
Head of department: Developed and executed communications plans across media platforms for business-to-consumer marketing, business-to-business marketing, brand management, revenue development, member relations, corporate and internal communications, media and public relations, and consumer product development; advised senior management on strategic initiatives; managed branding and licensing activities; managed budgets and operating procedures, including forecasting, information systems, and outsourcing; led and mentored five-person team.
OCT 1997 – JAN 2000, Senior Manager, Creative Resources, Iridium LLC, Washington, DC
Head of marketing communications programs for global telecommunications company: Participated in launch of new worldwide brand and first-ever global mobile satellite phone service; created and managed programs to produce and distribute marketing, sales, and corporate communications tools to 16 affiliate companies worldwide in more than 10 languages; devised and executed branding programs across global sales regions; managed $4.5 million budget and outsourcing.
APR 1994 – OCT 1997, VP, Senior Art Director, Supon Design Group (dissolved), Washington, DC
Managing art director: Shared operational management of agency; developed and executed design solutions for marketing, branding, and corporate communications; managed projects and accounts; cultivated relationships with clients ranging from Fortune 500 corporations to trade associations; supervised and mentored 12 designers; supported business development activities.
MAR 1991 – APR 1994, Art Director, J. Gibson & Company (dissolved), Washington, DC
Art director: Led development and execution of design solutions for corporations, associations, coalitions, and NGOs to enable their marketing and outreach objectives; managed projects and client relations; supported business development; supervised four-person team and outsourcing.